Importance & Skills of a PR [Public Relation] Team

Importance of PR Activities & Team PR, Public Relation team is a vital resource for any small or big organization. In the majority of cases, organizations either ignore the importance of PR team or the core responsibility of them. Few organizations hire the PR team, but give them tasks of attending client calls or making calls to prospects, writing emails, etc. The fact is that the PR team is as important just like any other resources of the company. Why PR Team is important? The PR team will follow the practices in local and global market to get the maximum positive exposure for the company. This is called Branding in other words. The...

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Posted in: Importance of Public Relation,Marketing,PR Activities,PR executive skills,PR team

SMO News: LinkedIn Removed Product Page: Learn How To Deal With it?

LinkedIn Tips The Major Social Media sites are subject to change. We all have witnessed many changes in Facebook designs and functionality. We have been passed through the process of dofollow links and design changes in Google Plus. Recently, twitter has also changed its looks. Now, the timeline, fonts and everything is much bigger than before. The LinkedIn, one of the major social media websites for business has put his feet in this changing shoe. From 14th April, 2014, LinkedIn has removed the product & service pages from the company page. This change is going to affect many marketers. Specifically those who had invested chunk of money...

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Posted in: digital marketing tips,Internet Marketing Tips,LinkedIn News,LinkedIn Tips,SMO News

SEO Tips for Optimizing Website for Bing

SEO Tips for Website Optimization for Bing The web is flooded with articles and blog posts giving tips and tricks on how to optimize website to get higher rankings on Google. But what if you want to optimize your website for Bing? Before some time senior product manager of Bing webmaster program, "Duane Forrester" had conducted a webinar. In that webinar he described the facts bing consider for websites to get ranked on Bing. So here I have epitomized the webinar with important information. 1. Content is the King Just like any other major search engine, Bing loves the fresh and unique content. So keep your content stand out to attract the...

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Posted in: bing optimization tips,Bing ranking optimization,SEO Tips,Website Optimization

SEO And Nutrition Science - An Analogy

SEO And Nutrition Science - The Analogy You might have read a number of articles and blogs explaining what is SEO. I am going to explain the same, but in a different way. Today I will explain the SEO by using the analogy of Nutrition Science. Sounds weird? But it's really interesting. There are many similarities between SEO activities & Nutrition Food as well as a website and a human body. How? Let's Explore. As you might be knowing that a human body needs a number of nutritions to be healthy and function properly. Proper and all nutritions will help the body to perform in a more efficient way. In a contrary, Malnutrition will lead to...

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Posted in: Nutrients,SEO & Nutrition Science,SEO activities,SEO analogy,SEO Factors,What is SEO