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Showing posts with label content tips. Show all posts
Showing posts with label content tips. Show all posts

Tuesday, 30 September 2014

Top 5 Tips To Write Awesome and Attractive Content

Tips To Improve Your Writing Skills
Recently I have been part of a tweet discussion on the topic of an effective content writing. Today in this blog will share the tips for writing attractive content based on the discussion, experts' point of view and my own experience.

The online marketing industry has changed drastically in a past decade. A quality content has become a most vital aspect of any marketing strategy. The way of crafting the content has changed.

A good piece of content is the one which is original and grammatically correct. It should have good use of voice so the targeted users can easily understand it. To make it more effective, usage of visuals can be an icing on the cake. Last but not the least, in this social era, the content should be easily sharable on social networks.

Be Original and Unique
The most important thing is to have an original idea. If you will write a content by spinning an article or by taking a topic then it won't attract much visitors. You have to come up with your own idea. The best way to get the topic is to be part of good Blogs, communities and social media. You can get topics from the discussions and comments of the people. You can find what people are interested in and write on what your targeted audience is looking for.

Write a Title Which Grab An Attention
Typically, a Title is 60-120 characters long first impression on your readers. If the title is not so appealing, people might not bother to visit or read your article. A few tips to write a standout article title are listed below:

  • Article gist must be clearly conveyed.
  • Make it exciting, for instance, use "Start Raving Made"  instead of "Crazy".
  • Arouse Curiosity.
  • Try to fit the keywords, but don't stuff it.

Maintain Quality With Easy To Understand Language
Usage of good English is one of the important factors for the quality writing, but never ever use the jargons. You might have a very good English vocab, but your article is not the place to show off your vocab. Make the language easy to understand for third person.

Promote Hard
No matter how good content you have written, if it can't go to your targeted users' sight then it's of no use. Share your contents and try to promote it as much as possible. You can also reshare the same content. Make sure you are not feeding the timelines of your connection at extent that they find it irritating and spammy.

Get Feedback
This is one of the most important, but overlooked aspect of writing a good content. The key factor of improvement is to get genuine feedback and work on it. Get feedback from your field's influenecer, readers, friends, colleagues, or third party people. This feedback will help you to write more user friendly and awesome content.

Hope this article helps in one way or another.

Ash Vyas SEOAsh Vyas is working in Internet Marketing field for 6+ years. Have experience in handling projects of SEO, SMO, SEM, Content Marketing, Branding etc.
Likes : Blogging, Learning, Networking, Traveling, Photography
Connect with the author via: Twitter | LinkedIn | Google+ | Pinterest

Monday, 16 June 2014

How Search Engine & Web Host Works on DMCA Complaint?

Last week I discussed about how to file copyright complaint against scrappers for plagiarism . You may read it from here: http://digital-marketing-ashvyasseo.blogspot.in/2014/06/how-to-file-copyright-complaint.html

Today I will share how search engines & web host proceed the plagiarism complaint.

The Working Method  of Search Engines on Infringement Complaint?
  • When you file a complaint, one copy of the complaint might send to chillingeffects.org which takes care of the legal issues of Infringement.
  • The search engine will match the timestamp of both the pages.
  • The page with the older timestamp will be considered as the original one & the other page will be considered as the copied one. 
  • As a result the copied page will be removed from the search results. You might have noticed removed pages in Google with a message shown in the image below:
Content removed from search engine due to DMCA act
The Method of Working of Web Host on Infringement Complaint?
The web host company might give a notice to the registrar of the website with certain time limit to down the concerned content. If they don't then the web hosting company will remove the website completely.

All the legislation are on the original content owner's side. The only thing to keep in mind is whenever you are filing a complaint, 1st make sure that it's your content and 2nd fill the form patiently and accurately. The reason is a small mistake in any of those two can harm you. So better to be sure!!

How to Prove ownership of the content?
Collect the evidence which you may show if required. It means if you find someone copied your content, take necessary screenshots.

What else you may do to protect your content?
To protect your content from plagiarism, it is better to follow below steps:
  • Create alerts so you may get notified as and when content is copied.
  • Put logos or watermark to show your ownership like Copyscape or DMCA logo
  • Disable text selection and copying
  • Watermark your images

One important thing to keep in mind that if you can't prove your copyright by timestamp then the next person can file a legal case on you and you have to pay the fees of his attorney and compensation if he asks for.

Hope this information helps! Still have confusion? Feel free to ask your questions via comments.


Ash Vyas SEOAsh Vyas is working as an internet Marketing manager handling digital marketing activities like SEO, SMO, Content Marketing etc.
Likes : Blogging, net surfing, networking, travelling, photography
Connect with the author via: Twitter | LinkedIn | Google+ | Pinterest